Fancy colored diamonds are, by nature, rare. Only one in 10,000 diamonds has a natural color. That is why buying a colored diamond has different criteria than buying a colorless diamond.
Thus, although quality criteria related to cut and clarity play their role, the most important selection criteria in the value of a diamond are mainly based on the choice of color, and its intensity. The more intense the color of a colored diamond is, the rarer and more valuable it would be, unlike with white diamonds, wherein the complete absence of color makes it so valuable.
All colored diamonds on the Woodeex platform are of natural color, without ever having been artificially modified by irradiation or technical treatment.













