When shopping for a diamond, some may be hesitant to purchase online. It can be confusing to choose the right diamond and buyers may feel they should only purchase in-store and from a jewelry retailer.
Truth is, there are many advantages to buying a diamond online.
1. Trust & Confidence
Buying a diamond is a major financial investment, so make sure that you buy from an online site that you can trust.
Check all aspects related to the security of your purchase: Is the payment secure? Does the seller display all his contact information? Are they easy to reach? Do they clearly state their
general terms and conditions? Also check the delivery costs and times as well as the cancellation and refund policy.
Once this step is completed, it’s essential to examine the seriousness and professionalism of the seller, especially when dealing with diamonds, a product that combines technical criteria and financial aspects.
You must first have access to as much information as possible about the product: the name and the complete quality criteria (beyond the 4 C’s). Check whether the seller issues a certificate. If so, which one? Because not all certificates are valid (CF, Safe secure section).
It’s also critical that the customer service be composed of professional gemologists who can answer all your questions and best advise you on the choice of your stone. It’s also preferable that the merchant adhere to an organization or a professional federation and that he/she display the logo of this organization.
At Woodeex, we sought to go even further by giving you access to our network of diamond dealers and thus open the doors to the world’s diamond exchanges.
A transparent supply chain, knowing the seller, understanding the source of the diamond, and ensuring its ethical sourcing, are all elements that preserve and reinforce this trust.
2. Unbeatable Prices
An online diamond retailer sells the same loose diamonds with a much lower markup than a jewelry store. Why?
You see, running a physical jewelry store is incredibly costly. Jewelry stores incur huge expenses that include not only rent, maintenance and staff salaries, but a large diamond inventory worth million. Sometimes these stores can’t afford it, so they either borrow money from a bank, buy the diamonds on credit from the wholesaler or take the product on consignment. As a result, they have to price the diamonds to cover these additional costs. Your typical jewelry store needs to make 30-50% margins on its products to sustain its business.
Online diamond retailers, on the other hand, sell diamonds at highly competitive prices since they incur limited costs associated with website upkeep when compared to a jewelry store. This allows them to keep the price of the diamonds relatively low. They choose to invest in efficiency, customer service, and quality while avoiding unnecessary intermediaries, expensive marketing campaigns, or luxurious storefronts. Furthermore, online diamond retailers don’t own their diamond inventory. For example, instead of purchasing the inventory, Woodeex gives you direct access to a wide variety of diamonds from diamond dealers from the four major diamond exchanges around the world, so you can purchase directly straight from the source.
3. Flexibility & Ease
You can buy your ideal diamond from the comfort of your home without having to journey to a physical retailer. It is not only faster, it’s also easier to find a diamond online.
When you purchase a diamond online, you can go at your own pace, cross-reference with different sites, and make sure that the diamond you choose ticks all your boxes. Moreover, many online diamond retailers offer professional assistance to ensure that you get the exact diamond that matches your requirements.
4. Very Wide Selection of Diamonds
While the diamond quality you receive through an online shop is identical to that of a physical jewelry store, one of the best things about shopping for diamonds online is the array of options available from around the world. Whether you’re looking for a colorless diamond or an exotic pink diamond, the world is your oyster! No matter the cut, shape, color or carat you’re seeking, you’ll find it online.
Certain online diamond sites, like Woodeex, offer imagery that allows you to view diamonds up close prior to buying it.
5. Safe & Secure
Before you commit to purchasing from an online retailer, make sure to do a little research first. Every reputable online diamond retailer will provide either a GIA, IGI, HRD or AGS Diamond Grading Report to confirm the quality of your precious stone. So, check that the retailer offers certified diamonds and make sure that they provide a Diamond Grading Report when you make the purchase.
If, for whatever reason, you’re not satisfied with your purchase, most online diamond retailers offer a flexible return policy, no questions asked.
Moreover, shipping is 100% secure (and free at Woodeex). All diamond shipments include insurance and require your signature before being handed to you.
As you can see, buying a diamond online offers you a better price, a more pleasant experience and a much wider selection. If you’re looking to buy a diamond, one of our diamond experts will be pleased to assist and guide you in the process.